The Product

Everything your sales team does —
automated

7 modules. 52 automations. From first contact to long-term retention — your entire B2B sales funnel runs without you.

Module 01

AI-Powered Outreach & Prospecting

Stop spending hours on manual outreach. YourSalesMachine builds and runs fully personalised, multi-step outreach sequences that reach the right prospects at the right time — automatically.

Every sequence is informed by real ICP data, intent signals, and past engagement patterns. Replies are monitored, follow-ups are timed intelligently, and cold leads are automatically re-engaged after the right interval.

Read: Cold outreach with AI
📧
Cold email sequences

Multi-step, personalised email campaigns written and sent autonomously based on your ICP and offer.

💼
LinkedIn outreach

Automated connection requests, messages, and follow-ups — all within LinkedIn's limits, all on-brand.

🔄
Multi-step follow-ups

Intelligent follow-up timing based on open rates, clicks, and reply behaviour — never too pushy, never too quiet.

♻️
Re-engagement campaigns

Prospects who went cold are automatically re-entered with a fresh angle after the right cooling-off period.

📝
LinkedIn posts

Weekly thought-leadership content written in your voice, scheduled and posted automatically.

📰
Newsletters

Consistent email newsletters that nurture your audience and keep your brand top-of-mind.

💧
Drip campaigns

Automated educational sequences that move prospects from awareness to intent over time.

✍️
SEO blog content

ICP-targeted blog articles optimised for organic search — published on a consistent cadence.

📣 Module 02

Always-On Marketing Machine

Your marketing keeps running even when you're heads-down on delivery. YourSalesMachine generates, schedules, and publishes content across LinkedIn, email, and your blog — consistently and on-brand.

Content is always mapped to your ICP's pain points and buying stage, so every post and article drives real pipeline — not just vanity metrics.

Read: AI marketing strategy
📊 Module 03

Sales & Pipeline Management

Every deal in your pipeline gets the right attention at the right moment. YourSalesMachine tracks deal velocity, surfaces next-best actions, and flags deals at risk — before they slip through.

Proposals are generated automatically from a proven template system and personalised to each prospect's context, saving your team hours per deal.

See the 8 funnel stages
Deal progression engine

Automatic stage advancement based on engagement signals, time in stage, and defined criteria.

🎯
Next-best-action

For every deal, the system surfaces the single most impactful action the rep should take next.

📄
Proposal generation

AI-generated proposals personalised to each prospect — ready to send in minutes, not hours.

🎲
Win probability scoring

Each deal gets a real-time win probability score based on engagement, stage velocity, and historical data.

👁️
Website visitor identification

De-anonymise website visitors and match them to CRM records or ICP target accounts in real time.

🔬
Apollo / Clay enrichment

Automatically enrich every lead with firmographic and contact data from Apollo, Clay, and more.

🏆
ICP scoring

Every lead is scored A–D against your Ideal Customer Profile, so you focus only on the best-fit accounts.

📡
Intent signals

Detect buying intent from job postings, G2 reviews, LinkedIn activity, and web behaviour — before your competitors.

🎯 Module 04

Lead Intelligence & Enrichment

Most sales teams waste 60% of their time on the wrong leads. YourSalesMachine's intelligence layer ensures every prospect in your pipeline is enriched, scored, and prioritised — automatically.

From the moment a visitor lands on your site to the moment they become a qualified lead, every data point is captured, processed, and acted on without manual effort.

Read: AI for lead generation
🔁 Module 05

Nurturing & Lifecycle Automation

Most leads aren't ready to buy on day one. YourSalesMachine keeps them warm with stage-appropriate content and touchpoints, then fires an alert the moment they show sales-readiness.

Post-close, the system handles onboarding milestones, monitors customer health, and surfaces upsell opportunities — turning customers into long-term revenue.

See the nurture stage
🚦
MQL → SQL handoff

Automated scoring and routing the moment a lead crosses the sales-qualified threshold.

🚀
Customer onboarding

Welcome sequences, milestone tracking, and check-ins that maximise time-to-value for new customers.

📈
Upsell signal detection

Usage spikes, team growth, and engagement patterns trigger timely, relevant upsell conversations.

🚨
Churn early warning

A health score monitors every customer and fires an alert 60–90 days before renewal risk becomes critical.

🗺️
Funnel tracking

Full-funnel visibility from first touch to closed-won — every stage, every conversion rate, in real time.

🧭
Attribution model

Multi-touch attribution assigns revenue credit to every channel and campaign that influenced a deal.

🔔
Anomaly detection

Immediate alerts when key metrics deviate from the 30-day rolling average — catch problems before they compound.

📋
Weekly digest

A concise revenue intelligence report every Friday: pipeline, closed deals, sequences, and key insights.

📈 Module 06

Analytics & Revenue Intelligence

You can't improve what you can't see. YourSalesMachine gives you complete funnel visibility, automated attribution, and instant alerts when something breaks — all without building a BI stack.

Every Friday you receive a clean, concise digest of what happened, what moved, and what needs your attention next week. That's your 2 hours.

See real results
🔒 Module 07

Compliance & Human Control

Autonomous doesn't mean unchecked. YourSalesMachine is built with GDPR guardrails, DNC management, and human approval flows baked in — so you stay in control of every high-stakes decision.

A complete audit trail logs every automation action, every data access, and every change — giving you full accountability and easy rollback if anything needs revisiting.

Read our privacy policy
🚫
DNC management

Automatic suppression of opted-out contacts across all outreach channels — always up to date.

🛡️
GDPR guardrails

Data handling, consent tracking, and retention rules built into every workflow by default.

Human approval flows

Large proposals, sensitive outreach, and high-value decisions require your sign-off before sending.

📜
Full audit trail

Every action logged with timestamp, trigger, and outcome — full traceability across the entire system.

Ready to see it in action?

Book a 30-minute demo

We'll walk through your current sales process and show you exactly which automations apply to your business.

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